Staying on message.
In President Obama’s address to the joint session of congress he truly delivered an amazing, awe inspiring, goose bump ridden speech that was defiantly energizing. In it he made several key points one of which I found quite compelling. He placed blame on both sides of the aisle for the degridation of the debate but also included the media. The devil’s in the details and despite covering many of key points that the press has been beating like a dead horse the various spokesmen, Biden among others, have slipped back into answering press questions that are already covered.
The White House and the supporting democrats in congress need to stay out of the press trap of dragging the debate back down to the minutia that makes their various commentary panels so entertaining. He ended his speech by re-framing the debate as a moral one. Yet the press, even public radio, has gone back to the stance of discussing a cherry picked list of details, most of which, the president already addressed in his speech. The spokesmen need to turn it around. Rather then listing off a litany of facts and figures and polls and supporting groups in the industry of healthcare when asked a question already addressed in the speech these supporters need to say simply: “The President discussed that in his speech on Wednesday, the real issue here is the moral one.” To re-frame the debate and the questioning of the press into what is correct and right and good, rather then highlighting false information campaigns and rude micky mouse representatives. Stay on message or it’s going to get away from you again.
